Register Now to be part of It's Never Too Late to be Active 2025!
Don't miss the 'It’s Never Too Late to be Active’ campaign 2025 which will launch on Monday 12 May running until Sunday 26 October

The Herts Sport & Physical Activity Partnership are excited to support the ‘It’s Never Too Late to be Active’ campaign for 2025, kicking off on Monday, May 12th and running until Sunday, October 26th!
We are inviting physical activity providers to register and be part of this impactful initiative, which aims to help Hertfordshire’s residents take their first step towards becoming more physically active.
Led by Hertfordshire County Council and supported by the Herts Sport & Physical Activity Partnership, the campaign is all about inspiring Hertfordshire’s inactive adults to get moving by connecting them with local physical activities in their communities. Participants will be able to sign up for activity vouchers that can be redeemed for local classes and sessions with over 1,700 activity passes being downloaded last time the campaign ran!
The goal of the campaign is to not only boost levels of physical activity, but also to improve participants’ confidence, well-being, and develop stronger community connections across Hertfordshire. Whilst sessions are welcomed from across the county, our commitment to tackling the greatest health challenges where they are most needed, meaning priority areas include the Bedwell (Stevenage), Cowley Hill (Hertsmere) and Waltham Cross (Broxbourne) communities. If your organisation runs activities in one or more of these areas, we would particularly love you to register your sessions with It’s Never Too Late to be Active now!
Why should you register your sessions?
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Free marketing to attract new participants to your sessions and keep them coming back!
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Make a real impact by improving the lives of local residents and strengthening community connections.
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Enter a prize draw for a chance to win one of three £500 cash prizes!
We’re looking for activity providers who can cater to our target audience, offer activities that are suitable for participants, and provide free or discounted opportunities.
If you want to be part of this amazing campaign, you can learn more and register your activities today at: www.hertfordshire.gov.uk/nevertoolateproviders
Let’s work together to make Hertfordshire a more active, healthy, and connected place!
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Get in touch…
If you have a generic question please email the Herts Sport & Physical Activity Partnership team: hspinfo@herts.ac.uk





